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Branding

 
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Overview

A cohesive brand identity provides your audience with a seamless visual experience. Together, we will explore the origin story of your brand and develop a visual narrative through compelling logo design and art direction. 


Why should I invest in a branding system?

Simply put, to attract your ideal customer or client. A common problem amongst emerging brands is that they struggle to reach their ideal demographic. This is because their visual narrative is misaligned with their mission. Investing in a branding system streamlines future collateral production and helps your ideal customer or client find you.

What do I need prior to the branding process?

Please brainstorm the following to prepare for the branding process –

  • A business name

  • An idea of who your ideal client is

 Here are some samples of our work.

View our Portfolio

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How It Works

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Visual Research

First, we will create a collaborative Pinterest mood board to exchange ideas on color and typography that reflects the brand.

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Style Guide

Based on our finalized moodboard, we will create a Style Guide complete with typeface, color, and photography recommendations.

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Concepts

Based on our Style Guide, we will submit a round of logo concepts. We will refine the concepts through 2 rounds of revisions.

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Delivery

Once we have an approved logo, we will deliver the final logo files via a Dropbox link along with our Style Guide.

 

Timeline: 4-5 weeks

 Did you know? We also have a shop.

Shop Our Templates

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Deliverables

 
 
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Logo Concepts (3x)

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Primary Logo File

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Secondary Logo File

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Style Guide

 
 

How are the final logo files delivered?

The final logo files are delivered in .ai, .eps, and .png format. You will receive 1 primary logo and 1 secondary logo (or mark).


What’s in the Style Guide?

The Style Guide is an 8-page PDF document to be used as an art direction bible for your brand. It includes the following –

  • Mood board

  • Typeface recommendations

  • Color palette recommendations

  • Logo and typeface rules

  • Photography guidelines

Our Rates

Branding Package – $1000+
Custom Web Design – $2500+
Custom Print Design – $300+

Please click here to download our pricing booklet.

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Frequently Asked Questions


How do I book?

Fill out this form here so we can learn more about your design project. Once you submit the form, we will be in touch via email within 2 business days with our studio availability.


How far in advance should I book?

We are usually booked out about 2-3 months in advance.


How does payment work?

We require a 50% deposit before the design process begins, and the remaining balance is due before we send over your deliverables.


How long does the design process take?

Each project type has a different timeline. Please consult our project-specific pages to see an estimated timeline for each.


What if I have a project that’s not listed in your pricing booklet?

We’d love to hear about what you have in mind. Please contact us at hello@thedenizenco.com.

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