A cohesive brand identity provides your audience with a seamless visual experience. Together, we will explore the origin story of your brand and develop a visual narrative through compelling logo design and art direction.
Why should I invest in a branding system?
Simply put, to attract your ideal customer or client. A common problem amongst emerging brands is that they struggle to reach their ideal demographic. This is because their visual narrative is misaligned with their mission. Investing in a branding system streamlines future collateral production and helps your ideal customer or client find you.
What do I need prior to the branding process?
Please brainstorm the following to prepare for the branding process –
A business name
An idea of who your ideal client is
How It Works
First, we will create a collaborative Pinterest mood board to exchange ideas on color and typography that reflects the brand.
Based on our finalized moodboard, we will create a Style Guide complete with typeface, color, and photography recommendations.
Based on our Style Guide, we will submit a round of logo concepts. We will refine the concepts through 2 rounds of revisions.
Once we have an approved logo, we will deliver the final logo files via a Dropbox link along with our Style Guide.
Timeline: 4-5 weeks
Logo Concepts (3x)
Primary Logo File
Secondary Logo File
How are the final logo files delivered?
The final logo files are delivered in .ai, .eps, and .png format. You will receive 1 primary logo and 1 secondary logo (or mark).
What’s in the Style Guide?
The Style Guide is an 8-page PDF document to be used as an art direction bible for your brand. It includes the following –
Color palette recommendations
Logo and typeface rules
Frequently Asked Questions
How do I book?
How far in advance should I book?
We are usually booked out about 2-3 months in advance.
How does payment work?
We require a 50% deposit before the design process begins, and the remaining balance is due before we send over your deliverables.
How long does the design process take?
Each project type has a different timeline. Please consult our project-specific pages to see an estimated timeline for each.
What if I have a project that’s not listed in your pricing booklet?
We’d love to hear about what you have in mind. Please contact us at firstname.lastname@example.org.